Resources for iNaturalist outreach
Slideshows
Guides
Communications Toolkit
Signs & Printables
QR Code
Members of the iNaturalist community do incredible work spreading the word — through nature events, casual conversations on the trail, and everything in between. You can reach people the iNaturalist team alone can't, and we want to make it easier for you!
Below you'll find free, ready-to-use materials for introducing others to iNaturalist. All resources are also available in this Google Drive folder.
Already sharing iNaturalist with others — or interested in starting? Consider joining the iNaturalist Ambassador program.
Thanks for being part of the iNaturalist community! 🌿🦋
🎞️ Slideshows
Presentation-ready slide decks you can use as-is, customize, or translate. Speaker notes are included in each.
🦋 Introduction to iNaturalist
A quick, friendly overview of iNaturalist — great for any group new to the platform. Use it as-is or make it your own.
Make a Copy
PowerPoint
PDF
Google login required to copy; no login needed to download.
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🐞 How to Make a Good Observation
Tips for taking clear photos so your observations can be identified. Two versions available:
Short version — any living thing
Make a Copy
PowerPoint
PDF
Long version — includes organism-specific tips
Make a Copy
PowerPoint
PDF
Google login required to copy.
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🌸 Helping with Identifying & Data Stewardship
How to identify other people's observations and improve data quality on iNaturalist. Two versions available:
For Beginners
Make a Copy
PowerPoint
PDF
Deep Dive — filters, annotations & more
Make a Copy
PowerPoint
PDF
Google login required to copy.
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📖 Guides
Downloadable guides for planning and running iNaturalist events.
📍 Making Observations on iNaturalist
A facilitator's guide to making observations across every iNaturalist platform: the new iOS app, iNaturalist Classic, Android, and the website. Individual pages and sections are designed to be printed or shared digitally with participants — particularly handy are the pages on what makes a good observation and what an observation actually is.
Download PDF
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🌿 How to Host a Bioblitz
Everything you need to plan a bioblitz — a communal event where participants come together to document as many species as possible. Bioblitzes are energetic, hands-on, and a great way to introduce people to iNaturalist.
Download PDF
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🔍 Guide to Hosting an Identification Party
Identification parties are fun, social events where people work together to add IDs on iNaturalist. A great way to build skills, meet fellow nature enthusiasts, and improve data quality at the same time!
Download PDF
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Social Media & Communications Toolkit
Ready-to-use messaging, graphics, and social media content for sharing iNaturalist with your networks. Whether you're posting on behalf of an organization or your personal account, this toolkit makes it easy.
Open the Toolkit
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🪧 Signs & Printables
Physical materials to print and share.
🪧 Free iNaturalist Signs
Public-facing organizations can get a FREE iNaturalist sign through our partnership with ASTC's Seeding Action Network. Wall-mounted, A-frames, and banners available.
Order Your Sign
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📇 Business Cards
Small, easy-to-print cards with a QR code that sends people to the correct app store for their phone. Keep a few with you — you never know when someone wants to learn more!
PDF
PNG
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📱 iNaturalist QR Code
Redirects people to the correct app store for their phone. Download and add it to signs, handouts, or anywhere else that's helpful!
Download QR Code
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📘 Zines
Zines are small, foldable booklets — fun to hand out at events and easy for participants to keep in their pocket. To make one, print on 8.5"×11" paper and follow this short video to fold it into a booklet.
Pro tip: Add an extra page and print the zine double-sided to create a surprise when readers unfold it!
Community Science + iNaturalist Zine
Explains what community science is and invites people to try iNaturalist. A great introduction for anyone who's never heard of the platform.
Color
Black & White
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Give the Bug a Close-Up
A pocket-sized guide to making great iNaturalist observations. Perfect to print in bulk and hand out at a bioblitz or guided walk so participants have a handy reference to keep with them.
Color
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All resources are also available in this Google Drive folder.
💡 Got more ideas?
We'd love to hear them! Fill out this short survey to help us decide what to create next, and to get notified when new materials are released.
📷 Used these resources already?
If you snapped photos of an event where you used any of these materials, we'd love to see them — feel free to drop them in this Google Drive folder.
Have an iNaturalist observation, project, or story you'd like highlighted on our channels? Don't hesitate to reach out!